Hostess closures take bite out of Jewel's private-label bread
Baker made Essential Everyday brand for Supervalu stores
The closure of Hostess plants as the company faces liquidation leaves Supervalu Inc. looking for a new baker for Essential Everyday breads sold in it stores, including the Jewel chain.
Hostess produced the private label bread brand Supervalue launched this year.
"It is possible that in some markets there may be some shortages of Essential Everyday, but we are quickly working to implement our contingency plan," spokesman Mike Siemienas said. "We're working with some vendors to produce more and others to produce the product."
The Hostess plant in Hodgkins that produces Essential Everyday bread also makes Beefsteak, Butternut, Home Pride, Nature's Pride and Wonder breads.
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