OK, I googled. WEATHER.COM started naming them. (I always check weather.com and didn't know not everyone is doing it) ROFL
here is an article I found when I googled why?
http://www.accuweather.com/en/weather-news/twcs-plan-to-name-winter-storm/83168
The Weather Channel announced Tuesday that they planned to start naming winter storms, similar to how the National Weather Service names tropical systems. Why?
"-Naming a storm raises awareness.
-Attaching a name makes it much easier to follow a weather system’s progress.
-A storm with a name takes on a personality all its own, which adds to awareness.
-In today’s social media world, a name makes it much easier to reference in communication.
-A named storm is easier to remember and refer to in the future."
here is an article I found when I googled why?
http://www.accuweather.com/en/weather-news/twcs-plan-to-name-winter-storm/83168
The Weather Channel announced Tuesday that they planned to start naming winter storms, similar to how the National Weather Service names tropical systems. Why?
"-Naming a storm raises awareness.
-Attaching a name makes it much easier to follow a weather system’s progress.
-A storm with a name takes on a personality all its own, which adds to awareness.
-In today’s social media world, a name makes it much easier to reference in communication.
-A named storm is easier to remember and refer to in the future."